Case study
Ezsy Webs
Product, brand and marketing for a B2B SaaS that turns a website address into a redesign demo for agencies.
The brief
Agencies pitch website redesigns every day, and the demo stage is where deals stall. Ezsy Webs solves that: paste a web address and get a fully rendered modern redesign within minutes.
The brand had to feel credible, modern and trustworthy from day one, so agencies could put it in front of their own clients.
- Page brand book
- 11
- Pricing tiers
- 3
What I delivered
The product
A demo platform with a URL-to-redesign pipeline and three output tiers.
Brand identity
An 11-slide brand guidelines deck with a navy and bright blue palette, Montserrat typography and an orbit logo mark.
Marketing site and copy
ezsywebs.com: positioning, three pricing tiers, agency-facing messaging and a clear conversion path.
Automation and CRM
Make.com workflows, a Supabase database, Resend transactional email and Stripe billing, working as one system.
Content engine
An automated LinkedIn and Instagram posting workflow using n8n, Notion and Buffer.
Pricing and go-to-market
Three productised tiers with positioning aimed at agencies.
From the project
